While electricity grids still rely to a substantial extent on fossil fuel power, there is a limit to how much we can reduce emissions due to electricity usage. There are also other emissions that are currently hard to avoid; such as those from transport and heating and cooling. Cerberus Networks already works with Ecologi to offset our carbon emissions that cannot yet be eliminated.
However, in addition to emissions within our network which we already offset, there are emissions associated with the use of the Internet that are caused outside of our network. These are the emissions you can offset with Cerberus Net Zero Broadband.
Internet traffic uses electrical power by using network and computing equipment around the world. The traffic creates a demand for Internet capacity (i.e. the fixed installation of equipment) and also uses power when information is transmitted around the world using electrical or optical signals across wires and fibre optic cables.
By assessing the amount of carbon emitted by Internet usage on a monthly basis, we can offset that amount of carbon on your behalf, and more.
How are the figures calculated?
Using findings in recent research, we can assess the power consumption associated with Internet traffic.
Then we based an EU/USA average carbon intensity for electricity, we can calculate that emissions from Internet traffic.
Lastly we factor in the cost of offsetting CO2 emissions by Ecologi and their Carbon Reduction projects.
Using this model, you can offset the emissions associated with up to 2TB of Internet usage each month for £1.00+VAT.
However, by boosting your investment in offsets, you have the option offsetting more carbon than that emitted by your Internet usage, making a positive contribution to protecting the climate. What's more, if you do that, then Cerberus will match your contribution, doubling your impact.
